YouTube Video Ads
Reach and Engage Viewers on YouTube and Across the Web
Every business has a lot of potential customers on YouTube and video ads help you reach it. You can decide where and when a video ad shows up and which of these potential customers see them. Video campaigns help you bring your business’s story to life and reach your target audience at scale.
On YouTube, viewers can discover videos in various ways: searching on the YouTube search page, clicking suggested videos on the watch page, and choosing a video from the homepage feed. This means you can more thoroughly find people who are searching for you and your brand across YouTube.
You can also show your video ads to viewers beyond YouTube on Google video partners. Google video partners are high quality publisher websites and mobile apps. Video ads can appear on mobile, web, and apps, tablets, computers, and TV screens. Google video partners expand your reach beyond YouTube.
Discovery Ad's YouTube Video Ads Solutions
Online video viewing is quickly growing and your potential customers are watching. Video has the power to persuade using sight, sound, and motion. Build your business faster by leveraging your video assets with YouTube video ads.
Discovery Ad help you advertise video ads on YouTube and across websites / apps running on Google video partners. You decide where and when your video ads show up and who sees them.
1. We set up your video ad campaign. We'll create your YouTube video ad campaign and set a budget that works for you.
2. We create the individual video ads. We'll pick the video uploaded to your YouTube channel. This will be your video ad and we'll specify and preview how your ad will look.
3. We choose the formats for your video ads. YouTube video ads can appear before, during, or after other videos, next to videos playing, in YouTube search results or in Google video partners on the Display Network. We choose the formats that work best for you and we refine the video ad campaign based on the results.
Before videos
Next to videos
In search results
On display network
4. We identify and target your ideal customer. We define exactly who your ad appears to on YouTube and Google video partners, refining your audience by age, location, interests and much more.
With Discovery Ad, your Video Ads Campaign are professionally designed and managed for you. We optimize your video campaign and strategies to create effective video ads. We'll do it all for you.
Contact Us for a Free Consultation today to discuss developing a YouTube Video Ads Campaign for your company!
I. YouTube Skippable In-stream Ads
Get efficient impressions and reach with skippable in-stream ads
Skippable in-stream ad appears before, during, or after other videos on YouTube and / or across websites and apps. Viewer has an option to skip the ad after 5 seconds.
With CPV bidding, advertiser will only be charged when viewers choose to watch 30 seconds of the ad (or to completion if the ad is less than 30 seconds) or when viewers take action from the video, such as clicking to visit the advertiser's site. Advertiser can also choose to pay based on impressions, which is the number of times your ad is shown.
Contact Us for a Free Consultation today to discuss developing a YouTube Video Ads Campaign for your company!
II. YouTube Non-skippable Bumper ads
Get efficient impressions and reach with bumper ads - 6-second video ads
A bumper ad is a short video ad that plays before, during, or after other videos on YouTube and / or across websites and apps. The video must be 6 seconds or less and viewers don’t have the option to skip your ad.
Advertisers pay based on impressions, which is the number of times your ad is shown.
Contact Us for a Free Consultation today to discuss developing a YouTube Video Ads Campaign for your company!
III. YouTube Non-skippable In-stream ads
Share your entire message with up to 15-second non-skippable in-stream ads
A non-skippable in-stream ad appears before, during, or after other videos on YouTube and / or across websites and apps. They can be up to 15 seconds long and viewers don't have the option to skip the ad.
Advertisers pay based on impressions, which is the number of times your ad is shown.
Contact Us for a Free Consultation today to discuss developing a YouTube Video Ads Campaign for your company!
IV. YouTube Video Discovery Ads
Engage with your audience during key moments of discovery
Video discovery ads enable advertisers to capture their audiences at key moments of discovery while they're searching for or watching content on YouTube, including on the YouTube watch page (next to related YouTube videos), as part of a YouTube search result, or on the YouTube mobile homepage. Video discovery ads can also set alongside content on partner websites.
Video discovery ads consist of a thumbnail image from your video with some text. Video discovery ads always invite people to click to watch the video, the video then plays on the YouTube watch or channel page. Advertisers only be charged only when viewers choose to watch the ad by clicking the thumbnail.
a. Video discovery ads on YouTube search results
Video ad shows up on YouTube's search results page when users search for related topics. Advertiser will only be charged when someone clicks the ad to watch the video.
b. Video discovery ads on YouTube related videos
Video ad is displayed next to another YouTube video on the YouTube watch page or on the Google Display Network. Advertiser will only be charged when a user chooses to watch the ad.
Contact Us for a Free Consultation today to discuss developing a YouTube Video Ads Campaign for your company!
V. YouTube Outstream ads
Reach people on their phones and tablets using vCPM bidding with outstream ads
YouTube outstream ads are mobile-only ads and only appear on websites and apps, such as within a news article or before a mobile game. Outstream ads begin playing with the sound off, viewers can tap the ad to unmute the video.Advertisers only be charged when someone sees the video play for two seconds or more.
Contact Us for a Free Consultation today to discuss developing a YouTube Video Ads Campaign for your company!
VI. Show Display Ads on YouTube (Banner Ads)
Reach New People who are Watching YouTube Video Content
Showing Google Display Ads in YouTube video placements help reach millions of potential customers. These ads help advertisers expand the brand reach across many demographics throughout YouTube and Google video partners.
Mobile YouTube Display Ad
- Example of mobile YouTube watch page ad
- Example of mobile YouTube home page ad
Desktop Display ads run across all areas of the YouTube site except the Homepage.
Overlay in-video ads are transparent overlay ads that appear on the lower portion of your video.
Contact Us today to learn more about showing Display Ads on YouTube!